Compiling the Competitive Review

Compiling the review is difficult. The review can be organized potentially into many optional formats depending upon your intelligence requirements and access to rich and reliable intelligence sources. Depending on the type of the review you chose, you can use one or more of these 6 formats as a base for compiling your information.

Download this PDF file format "Sample Profile" as a base for creating your own competitive review or profile.

To access the format "Downloads and Whitepapers section click here"

Words of Wisdom

"A competitive advantage in terms of capabilities is the ultimate form of competitive advantage." -Jean-Claude Larreche, "Beyond Strategy: Market-Based Capabilities", p87-88, Business The Ultimate Resource, Bloomsbury Publishing, 2002.

If you have any suggestions, comments or questions, please contact The Competitive Intelligence Center.